2月26日,携程集团公布了其2025年业绩公告。去年全年,该集团实现净收入624亿元,剔除投资收益的净利润为134亿。当市场习惯性地从营收、净利润等数字中探寻增长与衰退的线性轨迹时,这份报告却揭示了一个更为深刻的趋势:在流量红利见顶、行业竞争格局趋于固化的当下,头部平台正经历一场静水流深的角色蜕变。
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The topic of always-online live-service games shutting down and ultimately becoming unplayable has been a popular topic of internet discourse for many years. Through my work on Towerborne I've seen first-hand just how challenging and time-consuming it can be to make a game originally designed like this work offline. Every game has its own unique challenges in both design and technical architecture, making offlining a uniquely complex undertaking that is hard to understand for many of its players. However, the Native AOT approach we leveraged shows that it is possible and I hope other developers finding themselves in a similar position find it useful in showcasing one possible path.